1: Meet the Billionaire
Jan 8, 2004
Starting with seed money of $250, purchase supplies and sell lemonade on the streets of New York.
The Apprentice 1
The Apprentice
15 EPISODES • 2004
The season started with 16 contestants, eight men and eight women from around the United States. Each had been successful in various enterprises, including real estate, restaurant management, political consulting, and sales. During the show, the contestants lived communally in a suite at Trump Tower in Manhattan, located on the fourth floor. Elimination took the form of one contestant being "fired" by Trump at the conclusion of each week's episode.Episodes
2: Sex, Lies and Altitude
Jan 15, 2004
Both teams are to design an advertising campaign to sell private jet service, which they must pitch to the owner of the company and Donny Deutsch.
3: Respect
Jan 21, 2004
The teams are given a scavenger list of items which they are required to purchase during the day at the lowest possible total price.
4: Ethics Schmethics
Jan 29, 2004
The teams are required to collectively manage the Planet Hollywood restaurant in Times Square on successive evenings, with the performance judged by the increase in profits over the same day the previous year.
5: Trading Places
Feb 5, 2004
Starting with seed money, the teams are required to purchase items and sell them at the greatest profit return at an open-air flea market.
6: Tit for Tat
Feb 12, 2004
This week's task is to raise money for charity at a Sotheby's celebrity auction. The teams are told to sign up celebrities for an auction to benefit the Elizabeth Glaser Pediatric AIDS Foundation.
7: Dupe-lex
Feb 19, 2004
The teams must restore and rent out apartments.
8: Ice Escapades
Feb 26, 2004
Both teams sell bottled water called "Trump Ice" with Donald Trump's photo on each bottle.
9: DNA, Heads and the Undead Kitty
Mar 4, 2004
This week's task is to pick one artist from an array of controversial and strange painters, sculptors, and other kinds of artists. Then they must sell this art in a showing at a gallery. Protégé picks a surrealist artist named Meghan Boody, while Versacorp sticks with a more mainstream artist named Andrei Petrov, who specializes in abstract paintings.
10: Wheeling and Dealing
Mar 11, 2004
The teams take over a pedicab shift. Protégé Corporation sells prepaid punch cards, modeled after Troy's phased-sales plan that was the winner on the Trump Ice task. Versacorp sells advertising on the rickshaws that they ride.
11: A Look Back
Mar 18, 2004
Recap of first ten weeks, along with previously unaired footage.
12: Circus, Circus
Mar 25, 2004
The teams head to Atlantic City, New Jersey where they will be responsible for registering gamblers at the Trump Taj Mahal Resort and Casino. The team whose registered gamblers wager the most money wins.
13: The Price is Height
Apr 1, 2004
This week's task is to rent out a luxurious penthouse for one evening at Trump World Tower for no less than $20,000 for one night.
14: Down to The Wire
Apr 8, 2004
Face an interview with four of Trump's executives. Two people will be fired.
15: Season Finale
Apr 15, 2004
The final two contestants face off for the job opportunity of a lifetime.
Season 2
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